Kinky Atoms
Concept and design.

Kinky atoms were conceived as a soft branding device. 
A glue to help join together the brand and its many elements.

They became "a friendly face" for the Brand and are visible within all the stores throughout the world.

Kinky Atoms have featured in press, on billboards, in a short film, on the website, decorating a range of the stores carrier bags, three ranges of motorcycle helmets, a detergent and fabric conditioner/perfume for clothes project, a charity UNICEF toothpaste project, and a clothing and swimwear collaboration with Monocle magazine.